Sunday, 12 October 2014

The Elf on the Shelf

Since posting a video on YouTube yesterday, where I read the story "The Elf on the Shelf", I've had quite a few emails, messages and tweets asking me why I did that. I felt that this was something I should address. There's only one reason behind my video, however it will take me a little while to explain it.  

I have ordered elves on the shelves to turn up to my niece's houses this year, and I was trying to find the story online to find out what it is, so I know how these elves are supposed to turn up and be introduced into little ones lives. The only place I could find the story was on YouTube and I was pretty appalled by the videos I found. I should give you a little background into the elf on the shelf incase you're unfamiliar. 

These elves are sent by Santa, and arrive at children's houses around the start of December. These elves watch over the children and fly back to the North pole every night, to report to Santa whether the kids have been naughty or nice. You're not supposed to touch the elves, as they will lose their magic and no longer be able to fly back to Santa. When they wake up at night time and after they have flown back from the north pole, they take a new place in the house and the children go and find them when they wake up, to see what the elves have been doing. Sometimes, they appear on a different shelf, in the Christmas tree, etc. Other times, these elves take baths in the sink, eat candy, leave foot prints over the house. I'm sure you get the idea.

As I searched for the elf on the shelf story, I found a ton of videos that really should not be seen by children. It made me realise something. As content producers, we have a responsibility. If you're creating a video, and you know damn right that your audience will be children, please be careful about what you say/ do. So many content producers out there are totally aware of this, and ensure that they don't swear, dress accordingly, etc. Others, on the other hand, have no regard for their viewers. 

One video I watched when searching for elf on the shelf had a woman reading the story, as she started reading the following:

"Theres only one rule that you have to follow, so i will come back and be here tomorrow.
Please do not touch me. my magic might go, and santa wont hear all i've seen or i know"

She touches the elf, holds it, moves it, picks it up again. I mean, come on! I read the comments from children asking "why did you kill your elf" and parents saying that they wish they hadn't shown their children the video because they now had 101 questions to answer over the youtuber's actions. 

I cringed reading the comments. She clearly created the video for hits/ views, with no thought to the viewers. I felt so bad for all of those children now questioning whether their elves are real, all because they had seen a video. I'm not saying that people shouldn't be themselves on YouTube, just please be careful if you're making a video that will be viewed by children. 

So, that's exactly why I filmed the video. I wanted there to be a "safe" video that children could hear the story, without parents having to worry about what their kids will learn. Some of my videos may not make sense to some of you, and that's ok. This was just a video I felt I really needed to make.

1 comment:

  1. You are so right! I am very careful when it comes to what my kids are allowed to watch but I am so concerned that in some years they will have to decide what to watch by themselves